Our Distinguished Judges

Denis Saliukov

Entrepreneur & Business Leader in Manufacturing and Digital Products

Denis Saliukov is an entrepreneur and executive leader focused on building scalable manufacturing enterprises and digitally integrated business systems. His expertise combines operational leadership with the strategic implementation of digital products and applied artificial intelligence in real commercial environments. He develops structured business architectures that unify production, logistics, sales, and data-driven management into cohesive, scalable models. His approach emphasizes operational feasibility, sustainability, and measurable performance, ensuring that innovation delivers practical and long-term economic value.

Zokir Nasurloev

Entrepreneur & Hospitality Growth Strategist

Zokir Nasurloev is an entrepreneur and the founder and owner of the Cafe Vostochnoe restaurant chain. He focuses on building and scaling service-based businesses through structured management, operational discipline, and sustainable growth strategies. His work reflects the ability to maintain quality and consistent performance during expansion, combining process-driven operations, customer-focused management, and digital tools for oversight and planning. His entrepreneurial results have been supported by external recognition, including his win in the Business Breakthrough 2024 competition in the HoReCa category and public visibility through participation in the federal television program 100 Places to Eat on STS. As a Jury Member, he evaluates projects based on practical business growth, execution quality, and the ability of companies to achieve sustainable results while maintaining strong operational performance.

Veronika Shulha

Business Growth & Operational Strategy Expert

Veronika Shulha is an entrepreneur specializing in operational management and business growth within the retail and food service sector. She has hands-on experience leading the restructuring and stabilization of multi-segment enterprises, integrating retail operations, café services, delivery systems, and in-house production into sustainable business models. Her expertise is rooted in real-world execution, where she focuses on improving operational efficiency, optimizing cost structures, and building diversified revenue streams that ensure long-term business stability. She has successfully restored business performance under challenging market conditions, demonstrating a strong ability to adapt operations and maintain financial sustainability. As a jury member, she evaluates projects through the lens of practical feasibility, operational strength, and the ability of businesses to deliver consistent, sustainable results in real market environments.

Saidova Laziza

Founder & International PR Expert

Indigo PR Agency

is the Founder of Indigo PR Agency and an international public relations expert specializing in strategic media positioning, reputation development, and personal brand strategy. Based in the United States and working internationally, she supports entrepreneurs, executives, and distinguished professionals in building visibility through global media, international awards, and high-level PR initiatives. Her expertise includes cross-border communications, professional positioning, and developing strategies that strengthen credibility and expand influence in competitive international markets.

Saltanat Bekturganova

International Sales & Premium Client Experience Expert

Saltanat Bekturganova is an international sales and premium client experience expert with more than 8 years of experience across the aviation, tourism, and hospitality industries, including roles within Emirates Airlines, Emirates Group, and leading hospitality brands in the United Arab Emirates. Her background combines commercial support, VIP client relations, service excellence, and cross-border operational coordination in international business environments where responsiveness, execution quality, and customer trust directly influence business performance. Her experience includes handling complex client needs, premium service delivery, partner coordination, and participation in the commercial preparation and promotion of new destinations in Asia. She is recognized for her ability to combine sales-oriented thinking with strong execution and a practical understanding of service quality as a driver of long-term business value. As a Jury Member, she evaluates projects related to business growth, customer strategy, implementation quality, and premium service performance

Firdavs Rakhmatov

Entrepreneur & Agribusiness Development Expert

Firdavs Rakhmatov is a business professional with extensive experience in agribusiness development and agricultural operations. Over the course of 15 years, he has led the growth and management of a farming enterprise in Uzbekistan, overseeing production processes, financial planning, workforce coordination, and the effective use of land resources. His expertise is rooted in practical business leadership, operational discipline, and the ability to maintain stable enterprise performance over time. With international educational experience in Japan and a multilingual background, he brings to the Jury Panel a perspective shaped by hands-on management, implementation quality, and long-term business thinking.

Gulden Abdrakhmanova

Business Operations, Retail Management & E-commerce Development Professional

Gulden Abdrakhmanova is a business operations and retail management professional with experience in entrepreneurship, e-commerce development, legal practice, and the tourism sector. Her background includes managerial involvement at IE Abdrakhmanov M.O., a retail and wholesale business specializing in building and finishing materials, where she contributed to store operations, financial monitoring, internal business processes, and strategic development. She has also supported business expansion initiatives, retail process modernization, and the implementation of digital tools for operational efficiency. In addition to her retail experience, Gulden is developing an independent e-commerce project focused on accessories and handbags, applying digital marketing and international business approaches between Kazakhstan and the United States. As a Jury Member of the Formula of Success International Excellence Award, she contributes practical expertise in retail operations, entrepreneurship, business development, and digital commerce.

Shai Haimovich

Entrepreneur, Business Strategist & Digital Growth Expert

An entrepreneur, software engineer, and business strategist specializing in digital solutions, online business development, and the scaling of commercial ventures. His professional background includes launching and growing technology-driven businesses, developing web platforms, and leveraging software solutions to support growth, automation, and operational efficiency. He also advises entrepreneurs on business strategy, growth development, and scaling companies to high levels of annual revenue. As a Jury Member, he brings a practical perspective shaped by entrepreneurship, digital innovation, strategic growth, and the evaluation of projects through the lens of sustainability, execution, and business potential.

Svetlana Mizgireva

Hospitality Management & Hotel Operations Expert

Svetlana Mizgireva is a hospitality management and hotel operations expert with more than 18 years of professional experience in the tourism and hospitality industry. Throughout her career, she has progressed through operational and managerial roles into senior executive positions, including hotel manager, operations director, deputy general director, and deputy executive director. Her expertise includes hotel operations, service-quality development, personnel management, revenue-management practices, internal process improvement, and the implementation of modern hospitality management standards. In addition to her executive work, Svetlana contributes to professional education by training and mentoring future specialists in hotel management, tourism, and service. As a Jury Member of the Formula of Success International Excellence Award 2026, she brings a practical industry perspective focused on operational discipline, service excellence, staff development, and sustainable professional impact.

Maksim Bezdenezhnykh

iOS Engineering & Software Architecture Expert

Maksim Bezdenezhnykh is an iOS engineer and software architecture specialist with experience in mobile product development, technical evaluation, and complex digital systems. As part of a team of approximately 50 iOS developers, he conducted about 10% of all architectural reviews and served as code owner for approximately 9% of the modules within the codebase. His engineering work includes initiating and implementing Datadog’s remotely configurable client logging, developing complex user-interface components adopted across all SWOO iOS teams, designing client-server interaction for ID digitization, and leading a complete application redesign. Maksim also adapted critical mobile scenarios for right-to-left languages and has end-to-end product-development experience through projects such as FRMLAB and the Koomi/MYR point-of-sale application. In the Telegram iOS Contest 2024, he received second place after building an HTTP Live Streaming player from scratch; no first-place award was granted. As a Jury Member of the Formula of Success International Excellence Award 2026, he contributes expertise in software architecture, technical execution, product development, and the professional evaluation of technology-driven achievements.

Viktor Kuralikov

Digital Content Strategist & Video Marketing Expert

ProMontage

Viktor Kuralikov is a digital content strategist specializing in short-form video as a scalable growth and marketing tool for brands, creators, and online businesses. He helps teams turn reels into structured content systems that drive audience engagement, brand visibility, and measurable conversion results across social media platforms. With a background in video editing, content strategy, and education, Viktor develops practical, data-driven frameworks that balance creativity with performance. As the founder of online training programs, he has trained over 3,000 students worldwide, teaching repeatable workflows, algorithm-aware optimization, and alignment between content creation and business goals.

Tatiana Solovyeva

Beauty Entrepreneur & Digital Brand Strategist

Tatiana Solovyeva is a beauty entrepreneur and digital brand strategist specializing in scalable content and personal brand monetization within the beauty industry. She builds high-performing short-form video content that drives audience growth, brand authority, and product demand. Through a structured approach to trends, positioning, and visual communication, Tatiana turns creative expertise into measurable business results. She develops and promotes educational products, collaborates with brands, and leverages social media as a sales and marketing channel. Tatiana’s work demonstrates how beauty professionals can transform skills into sustainable digital businesses. As a jury member, she evaluates projects through the lens of market relevance, brand positioning, and commercial potential.

Dmitry Fomin

Founder & CEO of a Medical Network | Healthcare Systems Innovator

Fomin Clinic

Dmitry Fomin is a healthcare entrepreneur and founder of one of Russia’s most technologically advanced medical networks. Starting as a practicing gynecologist with a single clinic, he scaled his business into a nationwide medical group with over 30 clinics across 19 cities, serving more than 500,000 patients annually and employing 3,300+ professionals. Under his leadership, the company achieved over $130 million in annual revenue and grew sevenfold within five years. At the core of Dmitry’s success is a strong focus on systems, people, and technology. He initiated the development of an AI-based medical platform that analyzes patient records, supports physician training, and increases transparency and evidence-based decision-making in healthcare. Dmitry is known for building scalable organizational structures, combining clinical excellence with operational efficiency. As a jury member, he brings deep expertise in system thinking, leadership development, and sustainable business growth in complex, regulated industries.

Liza Tyan

Blogger, Influencer & Personal Brand Strategist

Liza Tyan is a lifestyle blogger, influencer, and personal brand strategist specializing in premium visual storytelling and audience engagement. She has built a strong digital platform centered on style, modern lifestyle, and aspirational content, combining aesthetics with a clear brand narrative. Through consistent content and audience insight, Liza transforms personal expression into a recognizable and commercially valuable brand. She collaborates with fashion, lifestyle, and luxury brands, using social media as a strategic channel for influence marketing and brand positioning. Liza’s work demonstrates how blogging and lifestyle content can evolve into sustainable business opportunities through strategic partnerships and audience trust. As a jury member, she brings expertise in personal branding, content monetization, and market-driven digital presence.

Rashad Gasimov

Founder & CEO of a Digital Content Production Company

Rashad is the founder and CEO of a digital content production company specializing in short-form video and reels as growth tools for creators and businesses. He helps brands and experts scale visibility, client acquisition, and revenue by building structured, performance-driven content systems. His company focuses on turning reels into predictable marketing assets rather than one-off creative experiments. With a background in content production, personal branding, and digital strategy, Rashad develops frameworks that connect creative execution with business outcomes. Through his agency and educational initiatives, he supports clients in pricing strategy, audience conversion, and scalable growth. As a jury member, Rashad brings a results-oriented perspective focused on monetization, positioning, and sustainable digital business models.

Alexandra Mitroshina

Entrepreneur, Content Strategist & Digital Education Founder

Alexandra Mitroshina is an entrepreneur and content strategist who has built one of the largest personal media brands in the Russian-speaking digital space. With millions of followers across social platforms, she specializes in content systems, audience growth, and long-term personal brand development. Alexandra transforms educational and lifestyle content into scalable digital products and sustainable business models. As the founder of multiple educational initiatives, she helps creators and experts structure content, build trust-based audiences, and monetize through strategic positioning rather than viral tactics. Her work combines analytical thinking, clear communication, and systemized content production. As a jury member, Alexandra evaluates projects through the lens of scalability, content strategy, and the ability to turn attention into lasting business value.